I do miss old comics.
There is a lot to be said about Archives and Masterworks, they are a relatively inexpensive way of getting old stories. And we get them on good paper and we are not quite as scared that we will harm the pages and lose value.
But I miss old comics, the smell, the paper, the letters column, and the ads. There were weird ads, often for self-improvement, such as body building, but most often for things I never heard of and would never get. This is not an in depth study of ads, just a nostalgic look back as I go through a stack of comics.
Did anyone ever buy Grit and try to sell it? Not in the Northeast, but it was big in rural America. That was one of the many door to door selling programs you could get. Or you could sell shoes. Yes, you could sell shoes door to door too. The one product every one seemed to have, at least in my neighborhood, was those boxes of soldiers. That was fun.
Advertising may tell us something about ourselves. In the early 1950s horror comics, such as Chamber of Chills, sold woman’s fashion items and items for hair loss. This tells us that men and women, not just young children were reading these comics.
|This ad is from Battle Comics #18!|
Young boys reading super-hero comics saw a lot of body building ads and ads to get taller, thinner, and richer. Making money in your spare time was a big thing.
Mail-Order Mysteries ($13.57 on Amazon) is a fun book that not only shows many of the ads of this bygone era, but the actual products.
By popular demand, I added two more! (see comments)